Princess Cruises

Princess Cruises was founded in 1965 and is headquartered in Santa Clarita, California. A subsidiary of Carnival Corporation, Princess is a premium cruise line known for its California coastal cruises and later global itineraries. The line gained widespread cultural recognition through its appearance in The Love Boat television series (1977-1986). Today Princess operates 17 ships and sails to over 380 destinations worldwide. The MedallionClass experience - a wearable device that enables personalised service across the ship - is one of the line's signature innovations.